Privacy Policy

Welcome to the website of Advanced Power Technology Limited (“we”, “us”, “our”). We respect your privacy. This policy explains how we handle personal information for visitors to our site (“Visitors”) and for organisations and individuals who register, request quotations, or contract with us for power-system consultancy, design support, supply-chain coordination, installation oversight, or maintenance-related services (“Authorised Customers”), together our “Services”.

Personally Identifiable Information

“Personally Identifiable Information” means information that identifies or can be used to identify, contact, or locate a living individual—for example name, work email, telephone number, site address, job title, and billing details. It does not include data collected in a way that does not identify anyone, or aggregated technical statistics that cannot reasonably be linked back to an individual.

Project Data and Site Information

In delivering electrical power, backup, monitoring, and related services, we may receive drawings, single-line diagrams, load schedules, incident logs, photographs, access arrangements, and credentials for client systems (“Project Data”). Project Data is used only to scope, deliver, document, and support the Services you request. We apply appropriate organisational and technical measures—including access controls and secure storage—to protect Project Data against unauthorised access, loss, or alteration. Project Data is not sold. We may share it with vetted subcontractors or manufacturers where necessary to fulfil your instruction, or where the law requires disclosure.

What information do we collect?

We may collect basic profile details from all Visitors (for example IP address and browser type via standard web logs). From Authorised Customers we may additionally collect name, email address, phone number, registered office or site address, company registration details, information about your facility and equipment, and the nature of the services you wish to purchase or discuss.

How we use Personally Identifiable Information

We use this information to respond to enquiries, prepare proposals, perform contracts, invoice, and communicate about projects and service visits. We may send operational emails about work in progress or safety-related notices. Where the law requires a lawful basis (such as under UK GDPR), we rely on contract performance, legitimate interests in running a professional engineering business, or consent where that is appropriate—for example, for certain marketing communications, which you may opt out of at any time.

Storage and retention

Personally Identifiable Information and Project Data are stored on systems with restricted access. Retention periods depend on the nature of the engagement (for example, warranty periods, statutory record-keeping, or limitation periods for disputes). No electronic transmission or storage is completely secure; we nevertheless follow good industry practice to reduce risk.

Links to other websites

Our website may link to third-party sites. If you follow a link, that site’s own privacy policy applies. We encourage you to read it before submitting personal data elsewhere.

Your rights

Under UK data protection law you may have rights to access, rectify, erase, restrict, or object to certain processing, and to data portability in specific cases. To exercise these rights, or for any privacy question, contact us at [email protected] or write to Advanced Power Technology Limited, 150 Main Street, Addingham, Ilkley, West Yorkshire, LS29 0LY.